Apple Rides iPhone 12 Sales to Become Top Smartphone Vendor in Q4 2020, Samsung Ranks Second: Gartner


Strong gross sales of iPhone 12 fashions lifted Apple to the highest of the worldwide smartphone marketplace within the fourth quarter, a survey confirmed Monday.

The record through marketplace tracker Gartner confirmed Apple bought some 79.9 million iPhone fashions within the ultimate 3 months of the 12 months – a fifteen p.c surge from a 12 months previous – to leapfrog Samsung in gross sales in an international smartphone marketplace which shrank through some 5.4 p.c.

The California large captured 20.8 p.c of the marketplace to take the highest spot for the primary time because the fourth quarter of 2016, in keeping with Gartner. 

Samsung noticed an 11.8 p.c dip in gross sales to 62.1 million devices within the duration, giving the South Korean corporate 16.2 p.c of the worldwide marketplace.

The total marketplace was once harm through international client warning, with the declines restricted through the creation of latest 5G handsets, Gartner analysts mentioned.

“The gross sales of extra 5G smartphones and lower-to-mid-tier smartphones minimised the marketplace decline within the fourth quarter of 2020,” mentioned Anshul Gupta, senior analysis director at Gartner.

“Even as customers remained wary of their spending and held off on some discretionary purchases, 5G smartphones and pro-camera options inspired some finish customers to buy new smartphones or improve their present smartphones within the quarter.”

China-based Xiaomi and Oppo held the 3rd and fourth puts with 11.3 and eight.9 p.c, respectively.

Huawei, the Chinese company hammered through sanctions restricting its get admission to to US generation, fell to 5th position with 8.9 p.c, in keeping with the survey.

For the whole 12 months, the marketplace suffered a hefty 12.5 p.c drop as gross sales dipped to one.3 billion devices, the survey confirmed. Samsung remained the highest supplier for the 12 months with an 18.8 p.c percentage, forward of Apple’s 14.8 p.c.


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