The newest initiative from the Jamaica Tourist Board, Discover Jamaica via Bike, has formally kicked off with nice enthusiasm.
The experience, which began at Kingston’s Spanish Court Hotel, took contributors throughout the vacation spot’s capital and was once the primary leg of the shopper biking revel in rooted in lively trip and the advance of outside techniques.
“We are excited that Discover Jamaica by Bike is off to a roaring start,” mentioned Donovan White, Jamaica director of tourism.
“This new biking program will definitely develop into one in all our maximum sought-after studies as travellers proceed to hunt out socially far away actions.
“Participants will ride the rolling hills and plains of Jamaica and along the way, the energy and enthusiasm of the Jamaican people and the beauty of the landscape will make it an unforgettable experience for the riders.”
Members of the Jamaica Cycling Association, led via former president Dennis Chung, have been joined via best Jamaican disc jockey and influencer ZJ Sparks at the scenic experience passing iconic landmarks corresponding to Devon House, the Bob Marley Museum, Hope Gardens, Strawberry Hill, Craighton Estate, finishing at Holywell Park.
The basis for Discover Jamaica via Bike was once set in 2020 when Director White and individuals of the Jamaica Cycling Association participated within the pilot section of the development.
Portions of that experience took contributors alongside the Resilient Corridors from Port Antonio to Kingston.
Since then, there were quite a few native rides around the vacation spot.
The four-day April experience, dubbed the Ultimate Ride, will as soon as once more take contributors from Port Antonio alongside the north and south coasts and into Kingston.